In this book, which is one in the series of “Smart Business”, you will learn about branding with a smart view; looking from different angles, and choosing the best strategy based on your current situation. The concept and importance of branding, its types of strategies, advertising strategy and selection of advertising tools to use in branding according to the available budget, are among the topics that you will learn in this book.

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http://www.rarefile.net/ufeaa1592s08/SmartBranding.SmartMarketingBookSeries.zip
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